Personalized In-store E-Commerce with the PromoPad: an Augmented Reality Shopping Assistant
نویسندگان
چکیده
This paper presents an in-store e-commerce system that provides shopping assistance and personalized advertising through the use of a new concept in context aware computing, dynamic contextualization. This system, PromoPad, utilizes augmented reality technologies on a hand-held Tablet PC to provide for dynamic modification of the contextual settings of products on store shelves through the use of see-through vision with augmentations. This real-time modification of the perception of context, dynamic contextualization, moves beyond the traditional concept of contextaware computing into context modification. The technical requirements for realizing dynamic contextualization using augmented reality technologies are described in detail. The target design of the PromoPad is a consumer friendly shopping assistant that requires minimum user effort and is practical in a public environment such as a shopping mall or a grocery store.
منابع مشابه
Design of the PromoPad: An Automated Augmented-Reality Shopping Assistant
Augmented-reality technologies as a new way of human-computer interaction make possible real-time modification of our perception of reality without active user interference. This article introduces the prototype of an augmented-reality shopping-assistant device, the PromoPad, based on a handheld tablet PC allowing see-through vision with augmentations. While this new interaction utilizing augme...
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